Louis Vuitton Neo
U LA LA provided local service production in Mérida, Spain for Louis Vuitton’s Neo Antique campaign, part of the Fall-Winter collection led by creative director Nicolas Ghesquière. The campaign was shot by renowned photographer Koto Bolofo, with Louis 2, Paris leading the overall production.
Mérida — home to some of Spain’s most spectacular Roman ruins — provided the extraordinary architectural backdrop for Ghesquière’s extra-temporal vision, blending ancient heritage with contemporary luxury. U LA LA’s role was to bring together all local production elements on the ground, coordinating crew, logistics, locations and suppliers to support the international team’s creative ambitions.
The result was a visually striking campaign for one of the world’s most prestigious fashion houses, demonstrating U LA LA’s expertise in delivering high-end local production across Spain’s most demanding and distinctive locations.
Client: Louis Vuitton Creative Director: Nicolas Ghesquière Photographer: Koto Bolofo Lead Production: Louis 2, Paris Location: Mérida, Spain Deliverable: Campaign — Book & Digital Content